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“A Most Congenial Group”: Miller Lite TV Ads, 1974 – 1991

The development of “light” beer came with a commensurate marketing challenge: how to persuade the traditionally masculine beer-drinking audience to try a lower-calorie version of their favorite brew. In essence, the lab wizards had to accede to the ad wizards…

September 18, 2019 in Sports, Games & Toys.

Yours Apefully: The ‘Planet of the Apes’ Live Arena Show

By Richard McKenna

By the summer of 1976, I was a child steeped in animal terror. Well, steeped in loads of types of terror, really, seeing as I lived in mortal fear of UFOs, bigfoot, ghosts with tricorn hats, the Wirrn, Teddy Boys, the witches that lived near my nana’s house, fire, escalators…

September 12, 2019 in Film & TV.

Lost in the Time Vortex: The American Cult of ‘Doctor Who’

By Michael Grasso

Sitting here in 2019, I can confidently tell you where I was at 7pm on most weeknights between the years 1981 and 1986. I was sat in front of our living room TV, watching the adventures of the Doctor on my local PBS station…

September 11, 2019 in Film & TV.

“An Infinite Capacity for Suspicion”: The BBC’s ‘Tinker Tailor Soldier Spy’ Turns 40

By Joseph Oldham

Broadcast on the evening of September 10, 1979, 40 years ago today, this was the British public’s introduction to the BBC adaptation of John le Carré’s Tinker Tailor Soldier Spy. It was unlike any TV spy drama seen before…

September 10, 2019 in Film & TV.

“Don’t Trust Civilization”: ‘Soldier of Fortune’ Magazine and the Masculine Myth

More than perhaps any other example from the time, Soldier of Fortune is symptomatic of a white masculinity crisis that has poisoned the bloodstream of America—a wound untreated leads to sepsis—for almost 50 years…

August 30, 2019 in Books & Literature.

“The Horror Never Leaves My Mind”: Ian Sharp’s ‘Who Dares Wins’

By Andrew Nette

When things look bad—and globally, they look pretty bad at the moment—I take a strange consolation from the fact that this is not the first time in recent history that the end of the world has been seriously discussed. In 1982, when I was living in suburban Melbourne, a couple of years off finishing school, it was pretty much all I thought about…

August 27, 2019 in Film & TV.

From the Jukebox to the Joystick: ‘Cash Box’ Magazine, 1980

Cash Box magazine was a music industry monthly that was in print from 1942 to 1996. Like its industry counterpart Billboard, Cash Box contained multiple weekly music charts based on music genres, from Pop to R&B to Jazz to Classical…

August 22, 2019 in Music & Sound.

A Vacuum in a Shroud of Stars: ‘Intergalactic Touring Band’, 1977

The indistinct line that a site like We Are the Mutants walks means that accusations of nostalgic indulgence are ever at the door, so let me put my cards on the table and state that I’d rather cave in my own face with a Pet Rock than listen to Intergalactic Touring Band again…

August 21, 2019 in Music & Sound.

Blood on the (40) Tracks: The Residents’ ‘Commercial Album’, Reexamined

By Ted Mills

Hardy Fox passed away in October of 2018 and, as he was nearing the end of his life, he let it be known to fans what they had secretly suspected for years: that he had been the main composer for the avant-garde band The Residents…

August 20, 2019 in Music & Sound.

Snoopy Meets Sorcery: The ‘Occult Datebook’, 1971

Perhaps taking its lead from Troubador Press’s 1969 Zodiac Coloring Book—and coming out the same year as Troubador’s Occult Coloring Book—the Occult Datebook‘s beautifully vivid images perfectly epitomize the occult’s shift into the mainstream…

August 15, 2019 in Books & Literature.

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